I had no idea that VW made pickup trucks. Sneaky sneaky pickup trucks that silently and nimbly roll into museums, only to park in front of a giant human evolution billboard. Yes it could be a nod to that famous DDB ad, but then again it could just be a nod to a thousand evolution puns already done with the VW brand. Either way Keith Rose of Velocity Films found the perfect soundtrack to take this from a little sneaky to quirky & cheeky.

Credits: Title: “Marvelous Machine” Client: VW - Amarok Length: 60” First Air Date: 15 September 2012 Country of Origin: South Africa Country of Broadcast: South Africa Agency Info: Agency & City: Ogilvy - Cape Town Executive Creative Director: Chris Gotz Creative Director: Jacques Massardo Agency Producer: Iris Vinnicombe Production Company Info: Production Company: Velocity Films Director: Keith Rose Producer: Grant Davies Director Of Photography: Peter Tischauser Art Director: Leon Morland Post-Production Info: Editor & Company: Ricky Boyd - Deliverance Post Production Visual Effects: Searle Street Post Music Company/Composer/Sound: Pulse Music - NY Post Production Offline: Searle Street Post Post Production Online: Searle Street Post

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.