The Wendy's client & team must be convinced that everyone mutes at the Super Bowl commercials, as they spelled out their entire pitch in supers text on the screen. I guess that's a tactic. Throwing shade on McDonald's for having frozen beef, Wendy's wants you to know that their juicy burgers are made fresh every day, just for you. I must say, the photography of these shiny greasy burgers does look pretty tempting, so kudos to the photographer and food stylist.

Client: Wendy's