A fake show (though it might as well be a real show) gets interrupted by a tank for the game World Of Tanks. "In a world of tanks, tanks rule." A bit clunky. But what I like about this spot that will air with another World of Tanks spot back-to-back, between the first and second quarter, is its sense of anarchy. It does not take itself seriously. And gleefully mocks our television viewing habits. What's not to love?
Agency: Mekanism Client: World of Tanks Founder & Executive Creative Director: Tommy Means EVP, Director of Creative: Tom Lyons Associate Creative Director: Joe Beutel Senior Art Director, Philip Cheaney EVP, Managing Director: Michael Zlatoper Brand Director: Heath Tavrides Head of Planning, West: Jeremy Daly Communications Strategy Director: John-James Richardson Head of Production: Kati Haberstock Producer: Megan Ubovich Junior Producer: Kara Bello Production Company: Hungry Man Director: Dave Laden EP: Caleb Dewart Line Producer: Ahnee Boyce Production Company: Moonlighting EP: Shayne Brookstein Producer: Bernice Purdham Editorial: No6 Editor: Lucas Spaulding Asst Editor: Brian Meagher Producer: Yole Barrera EP: Carr Schilling Finish/Color/Graphics: The Mill Head of 2D: Randy McEntee 2D Artists: Jonny Freeman, Alison Bloom Color: Greg Reese Color Producer: Diane Valera VFX Supervisor/Creative Director: Jay Bandlish EP: Krystina Wilson Senior Producer: Larissa Berringer Production Coordinator: Katie Sink Music: APM Music Travis + Maude EP: Kala Sherman Creative Director: David Wittman