You remember Victor Alvarado, Fernando Carrera, they did FilmAid - the Magic of Cinema in Cannes 2009 and won the Young Lions Film Competition with it. Still at their understated ways they've done this poetic ad for WWF showing that we are all connected. A smart idea whispered as sweet nothings is far more effective at delivering the core message than a far-fetched idea and a hundred jumbo-jets. Well done Ogilvy & Mather Mexico!

Title: We Are All Connected Length: 60 Sec Client: WWF - World Wildlife Fund Agency: Ogilvy & Mather Mexico VP Creative Director: Jose Montalvo Creative Directors: Victor Alvarado, Fernando Carrera Agency TV Producer: Juan Pablo Osio Production Company: Director / Art Director: Mato Atom Producer: James Hagger Assistant Producer: Mélanie Aguilar Fauconnier Storyboarder: Leonardo Weiss Post Production: Digital District Post Producer: Peggy Tavenne Managing Director: David Danesi SFX: Thomas Marqué Animation: Romuald Caudroit Modeling: Jimmy Cavé, Kevin Monthureux Lighting / Renders: Nicolas Belin Compositing / Flame: Seif Boutella Assistant Flame: Amandine Moulinet Music: Human

Comments (1)

  • Imanaddy's picture

    This is beautiful. The music works well.

    Feb 28, 2011

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.