aging

 
 

Virgin Radio: Keep fresh, Girl & Rock - print, France

"Don't age too fast." is the point this age-retouched image is trying to make. It's a backward Evian water and it doesn't really work at all. Plus it's ringing my "I have seen this before" bells, but for something a lot more sinister than a radio channel.

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Dunlop Tyres - Aged James Dean - print, South Africa

Erik Vervroegen, copywriter and Creative Director at TBWA Hunt Lascaris explains that this ad came about after he was inspired by the morphing of Naomi Cambell into 70+ year old woman in Paris Vogue.

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