anthropomorphic

 
 

Corona Light - Herd - (2013) :15 (USA)

Corona Light - Herd - (2013) :15 (USA)

Adios says the sheep that doesn't want to be like the rest of the herd. I can't think of a more obvious symbol of non-conformism. There's a subtle irony in that. Ditch the herd.

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Orbit - Polo - (2013) :30 (USA)

Orbit - Polo - (2013) :30 (USA)

"You're wearing a bow tie? You didn't tell me we were getting dressed up. Now I look like an idiot."

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SEAT - Ibiza Olé / Bugs joyride - (2011) :30 (Denmark)

SEAT - Ibiza Olé / Bugs joyride - (2011) :30 (Denmark)

Bugs hitch a ride on a Seat. (Danish only)

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Virgin Mobile - Chihuahua - (2009) :30 (France)

Virgin Mobile -  Chihuahua - (2009) :30 (France)

Ha! Only a French advertising agency - in this case Hemisphere droit - could come up with a drama involving a toupé-clad chihuahua leaving his mistress as a reference to leaving those silly calling plans where you only get good rates to your X selected Friends&Family.

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Kia Soul - Hamsters - (2009) :60 (USA)

Kia Soul - Hamsters - (2009) :60 (USA)

LA-based independent creative agency David&Goliath created this spot, directed by Tarsem, edited by Whitehouse editor Ben Stephens, and the vfx done by - who else - Framestore London.

A really simple, but also slightly absurd visual brings home the point - the KIA is not your usual drudgery in the hamsterwheel of commuting. You might still be a hamster, but now you drive a cool car and listen to hip-hop.

“This campaign isn’t about counter-culture or opting to go in a completely different direction. We’re merely suggesting there’s an alternative to the ordinary,” said Colin Jeffery, executive creative director at David&Goliath. “We all have to get from point A to point B – The Soul is just a cooler way to get there.”

David&Goliath used this opportunity to promote various musicians. There’s a key moment in the spot when the Soul’s window goes down to reveal the cool hamsters and the equally cool music track they’re listening to. There will be about five variations of the same spot in rotation, each with a different piece of music. The cinema cuts feature “Bounce” by MSTRKRFT and “Fort Knox” by GoldFish.

Jeffery added, “This car is all about being fresh and different. So we took the opportunity to try something equally innovative with the music. Finishing the commercial with a bunch of different tracks reinforces the idea and importance of being unique.”

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U by Kotex - Pamper your best friend - (2008) :30 (Australia)

U by Kotex - Pamper your best friend - (2008) :30 (Australia)

Kotex want you to pamper your best friend, your beaver. Proving that you can make 30 second ad out of one bad pun.

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Eggo - Syrup Tank (2003) - 0:15 (USA)

Eggo - Syrup Tank  (2003) - 0:15 (USA)
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VH1 - Kittens - The Ramones (2003) - 0:30 (USA)

VH1 - Kittens - The Ramones  (2003) - 0:30 (USA)

The tune: Blitzkrieg Bop

Watch out for stagediving cats.

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Toys R Us - Birthday Cake (2003) - 0:30 (USA)

Toys R Us - Birthday Cake  (2003) - 0:30 (USA)

Talking giraffe's birthday.

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VH1 - Kittens - Karma Chameleon (2003) - 0:30 (USA)

VH1 - Kittens - Karma Chameleon  (2003) - 0:30 (USA)

Music: Culture Club
Featuring: The kittens of Rathergood.com

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