case study

 
 

Vittel . Water Refresh Cap (2014) :45 (France)

Vittel . Water Refresh Cap (2014) :45 (France)

This brilliant little invention on Vittel's liter bottle caps could make me buy their water loyally forever. See, people at Ogilvy Paris must have figured out that people like me who take espresso intravenously all day, plain forget to also drink water.

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Mjau Doggy - Cats of the world save the Tiger - (2014) case study

Mjau  Doggy - Cats of the world save the Tiger - (2014) case study

Cats rule the internet, as we know. But here's something you may not know, cats also rule the activist world. Meet Malte, a superior cat activist.

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Vodafone "Digital Library Wallpaper" (2014) 1:50 (Romania)

Vodafone "Digital Library Wallpaper" (2014) 1:50 (Romania)

Romania is lagging behind the rest of Europe when it comes to mobile data use. To encourage Romanians to start using more data, Vodafone partnered with furniture retailer Mobexpert, to create digital library wallpaper.

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Save The Music "Save The Cedars" (2014) 2:15 (Lebanon)

Save The Music "Save The Cedars" (2014) 2:15 (Lebanon)

Cedars are the most important emblem of Lebanon. They are also, like most natural resources, being threatened by human misuse.

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MTS " #Sex #hot #oily" (2014) 2:00 (Russia)

MTS " #Sex #hot #oily" (2014) 2:00 (Russia)

Mobile Telesystems wanted to get the word out about their 4G speed being superior for mobile internet browsing. They did so in a way that attracted a lot of attention.

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NBS "Rio + Rio" (2014) 2:00 (Brazil)

NBS "Rio + Rio" (2014)  2:00 (Brazil)

In the years leading up to the Rio World Cup, (and Pan American Games and Olympics for that matter) Brazil got serious about the drug-trafficker controlled, ultra-violent Rio slums known as Favelas.

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Entlebuch, Switzerland"The Entlebuch Message" (2014) 2:00 (Germany)

Entlebuch, Switzerland"The Entlebuch Message" (2014) 2:00 (Germany)

Entlebuch is Switzerland’s first official UNESCO biosphere. So they decided to invite tourists to experience their green land (geddit?) Anyway, they didn't just invite tourists on Earth.

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Samsung "Power Sleep' (2014) 1:50 (Austria)

Samsung "Power Sleep' (2014) 1:50 (Austria)

Back in the late 1990's my friends and I used to donate our desktop's idle CPU and GPU to help SETI try and monitor radio singles to find extraterrestrials.

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Delta - Photon Shower - Anti jet-lag booth wins D&AD pencil

Delta - Photon Shower - Anti jet-lag booth  wins D&AD pencil

Put your travel data into the iPad on the outside and step in, where you will be showered with LED lights in a way of meditating and catching up to your new timezone. You will also receive a caffeine-type pick-me-up, and can step out of the anti-jet-lag booth refreshed.

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CCRTO "Repaired With Gold" (2014) 1:45 (Australia)

CCRTO "Repaired With Gold" (2014) 1:45 (Australia)

In 2011, New Zealand's second largest city, Christchurch, was devastated by an earthquake.

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