Even the cutesy premise of a little kid biking around the city doing All Kinds Of Things on their iPad Pro can't make up for the fact that no matter how hard Apple tries, iPad Pro is the red-heade
Big Bang Theory's Jim Parsons shows up to annoy the hell out of Michael Phelps, the world's fastest swimmer, because he is using an old, slow PC when he should be using a newer, faster PC..
If you hate Internet Explorer you're a sad cheetos-fingered dude, one razor-blade away from neckbeard. At least that's what I take from this ad, where one man is on a mission.
Together with Scion, global creative agency ATTIK recently launched the "Take On the Machine" Augmented Reality Game at http://www.TakeOntheMachine.com (look for the "Augmented Reality" tab at the top), where for the very first time in a commercial game, an AR marker is used as the steering wheel to drive a car. A Spectacular print ad is appearing in the September issues of Inked, Giant Robot, Juxtapoz, XLR8R, Dsport, Modified and a few other magazines, where the ads feature a removable AR marker. Here's the link to a marker you can print out to play along: