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Domino's - Failure is an Option / Cookie Pizza - (2014) :30 (USA)

Domino's - Failure is an Option / Cookie Pizza - (2014) :30 (USA)

In this chest-thumping, pep-talking Domino's ad, various employees such as product innovation managers and EVP of operations talk about trying things, and failing, which brings them to better.

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Kemira "Board Experience" (2014) 1:15 (Finland)

Kemira "Board Experience"  (2014) 1:15 (Finland)

Paper making begins at a molecular level. And this high-tech video from Helsinki-based 358 proves it in Blade Runner fashion. To make the kind of cardboard customers want, chemicals influence molecules. An entire process takes place.

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Creative Fuel - (2014) 5:00 (Australia)

Creative Fuel - (2014) 5:00 (Australia)

Brace yourselves, this is five minutes of straight faced mockery of our own business. And it's done so well, you squint and think it's a documentary.

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Vittel . Water Refresh Cap (2014) :45 (France)

Vittel . Water Refresh Cap (2014) :45 (France)

This brilliant little invention on Vittel's liter bottle caps could make me buy their water loyally forever. See, people at Ogilvy Paris must have figured out that people like me who take espresso intravenously all day, plain forget to also drink water.

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GNC "Beat Average" (2014) 1:00 (USA)

GNC "Beat Average" (2014) 1:00 (USA)

This manifesto spot wants you to stop being so average. To get off your butt, put down the donut, and start working out. Or work out better. Because you can beat average if you try. And GNC can help.

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WeatherTech - You Can't Do That - (2014) :30 (USA)

WeatherTech - You Can't Do That - (2014) :30 (USA)

WeatherTech has figured out that Americans are patriotic. Americans like high quality stuff. And Americans like stuff made in America because stuff made in America employs American workers which in turn put more money back into the economy to buy more high-quality stuff.

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LG Ultra HD - End Of The World Job Interview / Meteor Explodes - (2013) :60 (Chile)

LG Ultra HD - End Of The World Job Interview / Meteor Explodes - (2013) :60 (Chile)

In what we may call "prankvertising", LG sets a bunch of job applicants up for being fooled by a really large TV. They enter the job interview room where there seems to be a window behind the interviewers desk. It's a TV, and it's paused on a key scene in the movie Armageddon.

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GEICO - Hump Day - (2013) :30 (USA)

GEICO - Hump Day - (2013) :30 (USA)

The happy dude goes around the cubicles and chats with everyone. What day is it? You know what day it is? Yo, say it, what day is it today? Yes, he is happier than a camel on Wednesday.. . because he's a camel.

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Trouw - Doubt - (2013) :30 (The Netherlands)

Trouw - Doubt - (2013) :30 (The Netherlands)

"Doubt. Without doubt there's be no discussion."

Dutch is a pragmatic sort of language, and I can 'hear' how this copy would sound a lot better in Dutch, making it all seem more profound. It's also interesting that it's the newspapers editors and journalists you see in the ad, and not stock photos of random models. “Most likely the very best newspaper in Holland” is the tagline Trouw has run with for years. yes, most likely, even the line doubts.

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White House Black Market - Workkit / The heart of work wear - (2013)

White House Black Market - Workkit / The heart of work wear - (2013)

Coco Rocha demonstrates that she knows all her angles and can look fantastic in anything, with a wink in this ad shot by Ellen von Unwerth under the creative direction of Ucef Hanjani at ceft and company

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