Because for some reason the whole world still likes Tiger Woods, despite his philandering ways, so he and and Arnold Palmer face off with a team of thugs who attempt to steal their PGA trophies. Surprise, there's another badass in town who joins them unleashing an impressive can of I can-do-the-splits-whoop-ass. Wow, for a moment there I almost thought that golf-games were exciting.

The Koston shoe line, which is "inspired by pro-skateboarder Eric Koston" according to the release has this ad on air from march 22nd. Inspired by? What does that mean? Is that a PR way of saying "we thought he was cool so we licensed his name"? Never mind, in the ad we get to see what Eric Koston can do, as his legend grows to a tall tale as told by Tiger Woods, Olympic Gold Medalist Alyson Felix and The Cleveland Cavalier’s Kyrie Irving, among others. Eric escapes security, their tazers, a crazy dog, and even a hurricane - my only beef would be that the rain is mentioned long after it's actually first seen which makes me want to yell "CONTINUITY!"

Nike SB used Kirshenbaum Bond Senecal + Partners (kbs+) for their skateboarding ads.

Overheard at the town square of hip California ad agency offices: "Guys, guys, remember when old "Uncle Drew" joined a game and it turned out he was Kyrie Irving in disguise? Yeah? Was that us?" "No man that was Charlie Brown or something, some PR, something." "You mean Davie Brown Entertainment?" "Yeah, them. Why didn't we do that?"

"Imagine.. It's the middle of the night. You're sleeping. Your best friend calls for help...."

And so it begins, the stunt set to take over after the Biker cinema stunt, and hoping to spread. In this scenario, a friend is called to a poker game to help their friend get out "Bring 300€ or they won't let me go". The game is played in a seedy part of town, the heroic friend is greeted by beefy guards, then directed to walk past people boxing, hookers fighting, have to share an elevator with a creepy old chinese men eating mystery-food... and finally they reach the room where the game was played.

CP+B just dug up some old footage and discovered that the story didn't end after the "pardon me, do you have any Grey Poupon?" Nope. Obviously we can't let that man simply drive off with the precious yellow Grey Poupon.

Now, this is just a thirty second teaser, the film will be available on http://greypouponchase.com/ in 4 days - because the Oscars are boring and you will want to force-interrupt that by seeking out an actual commercial. Or so goes the logic?

Microsoft relaunches outlook, now as a webmail with features like sweep. This ad may be a tad outrageous with the delivery-man turned stunt man, and everyone connecting left and right to boot - but it does show off the features quite nicely and makes Outlook look quite attractive.

Learn more at tryoutlook.com.

This guerrilla stunt that Grant McCann Erickson in Colombo did to promote the SriLankan Airlines Golf Classic had many people momentarily upset and speed dialing their insurance companies... Until a cute representative revealed that it was all a sticker and hearty laughs were had by all. It reminds me a little bit of Vegemite's cricket balls in car windows... But I suppose it could be worse, there could be various giant balls crushing your car.

(I'm docking points for the pun "smashing success", even I wouldn't pun that low...)

GRAND THEFT AUTO: RISE (Live Action Short Film) by Gevorg Karensky is six minutes of blue adrenaline once the chase scenes start. Yowza.

How do you announce that with the TGV you can travel non-stop from Lyon's to Brussels? Why not invite the people of Lyon, one person at a time? On the morning of September 21th, Lyon woke up to find a 3 meter high cube in Place de la République. The cubes had little face-sized holes in them. Underneath the simple hole the message read "Take a look at Brussels". Many curious person had to poke their head in it.

During two days, hundreds of inhabitants of Lyon got caught up by their curiosity, and to their surprise, found themselves thrown into Brussels. Yes! The inhabitants of Lyon were received live from Mont des Arts by the mayor of Brussels, his official band and the people from Brussels, faithful with the reputation of Belgian hospitality. Tres bizarre!

If I could buy a car based on advertising alone, I would have driven a VW Cabrio back in -01, a Volkswagen Karmann Ghia in the 60s and a smart car now. Not just for their clever use of twitter for their branding, with the animated ASCII art and smart comebacks. They have also just made the wee tiny two-seater thingie a cool feature with this clip, instead of a potential negative.

Die Antword rule my world and have done everything right in this video for Baby's on Fire off their album TEN$ION. From the smiley-face shorts & bra to scary stunts where the boys with the motorcycle and BMWs dance around Jolanda within inches of her tiny frame, the look and feel and attitude is all kinds of right. Plus it depicts that double-standard so well, big brother can get jiggy all he wants but nobody better treat his baby sister to as much as a kiss. When Jolanda finally bricks Ninja in the teeth, the baby sister in me had an evil smile on her face. Ninja directed this together with Terence Neale. The Red Bull bit is a tad tedious, but I'll forgive 'em just for that motorcycle kiss moment, wowza.

During the salon internationale del mobile (design furniture fair) in Milan Ikea decided to play a little trick on all the design concious visitors and made a 20 square meter lavish bathroom.... hidden "inside" a chemical toilet. Rigged with hidden cameras (yes, in a bathroom... How James Brown). Then all they had to do was sit back and wait for the first desperate design-lover to dare enter. And when they they did they called in all their friends.

To launch TNT - "we know drama" - in Belgium, Turner decided to take the drama to the streets. In a small town square where usually nothing at all happens, they placed a big red button and encouraged people with a giant arrow to push it to "add drama". Oh dear god I wish I had been one of the people who pushed that button, it's brilliant. Suddenly there's cops and robbers, motorcycle ladies in lingerie and really clumsy ambulance drivers....

Check out http://www.tnt-tv.be for more.

A few ladies that are walkin a crowded city square discover pink stationary bikes on the town square. What do these do? Curiously, as one starts pedaling, a light shines. They soon discover that they by their biking start a chippendale stripping animation on the wall. So many layers of fakery going on here..... I don't even.

Remember what it was like playing with a hot wheels car? No? Don't worry, this ad will show you what your little child imagination dreamt of. It's an exercise in 30 seconds of 'weeeeee, watch the edge, weee!'

Digital Domain built the entire KC-135 digitally after conducting an intricate survey of the actual plane, obtaining reference photos and the plane's physical dimensions, as well as researching actual videos of KC-135 plane landings. The digital production team, led by VFX Supervisor Eric Barba (VFX Supervisor on "TRON: Legacy") then worked closely with Kosinski to determine stall speed and the kinds of real interactions that would take place between the car and the ground to make the spot wholly believable.

Barba's team took care to ensure the tracking was just right, so the camera matches precisely with the live-action to maintain believability. Digital Domain also added atmospheric effects -- exhaust, heat coming off engines, and dust, as well as some sky replacement.

BSUR Amsterdam and Smuggler get together to create and updated mini car chase through italian streets. Shot in downtown Milan and Lake Como, Italy the "Flow" ad shows the mini becoming many minis, as it splits up and merges back together again in a metaphor of driving being an adventure and you can choose any path you want. Or it's just a depiction of actual Milan traffic. I'm going with the latter.

The ad might be created in the Netherlands, but it will run internationally and of course, there's a Swede in the picture: Swedish director Robert Jitzmark shot it. Vikings never stopped conquering the world, you know.

Powergig are really ticked off at those plastic guitar things that don't even have strings, and take revenge by throwing them into a volcano. BURN, baby, BURN!

Coca-Cola Europe with the help of Publicis Mojo, Sydney finally look like they have a shot at toppling Red Bull from the top throne of the European market. Forget "dance all night" type ads aimed at the techno-crowd, and say hello to short films featuring kids doing crazy things as they burn energy, and in this one literally burn.

Ok, FORGET SKATEBOARDS, I take it all back. I don't wanna skateboard at all, I wanna do this new “Pompakour” thing with ladders. You know, because parkour just isn't dangerous enough. I wanna be hopping over buildings like I'm frickin' spidey-man and ...woah, I'd type more but the vertigo I got from watching this ad just made me fall off my chair.

Seriously though, these guys are professional stuntmen, they have safety-stuff rigged to them that is edited away in post, these sort of tricks should not be attempted at home by impressionable young kids who reckon green-sugar-goo with infused guarana is tasty. Clear?

.... moms will be calling to complain in 3...2..1