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Academy of Dermatology - "Lawn" - (2014) :30 (USA)

Academy of Dermatology -  "Lawn" - (2014) :30 (USA)

Director Peter Dietrich of A Common Thread uses humor to get people to think seriously about a scary subject matter in a new campaign for the American Academy of Dermatology and Chicago agency HyConnect.

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Neutrogena "Use Cloudscreen" (2014) 1:20 (Belgium)

Neutrogena "Use Cloudscreen" (2014) 1:20 (Belgium)

Sometimes all it stakes is a really simple solution to an idea. Neutrogena wanted people to know that just because they can't see the sun it doesn't mean the UV rays aren't harmful. So rather than over-explain it, they changed their packaging to read "Cloudscreen."

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Amazon Kindle - Pool - (2010) :30 (USA)

Amazon Kindle - Pool - (2010) :30 (USA)

A man relaxes in the sun, but can't read his high-tech ipad. The clever lady next to him is thrifty enough to buy a Kindle without backlit screen and can read in the sun, noting that she saved money on her toy.

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Egypt - Come to Egypt / The sun treasure - (2009) :45 (Egypt)

Egypt - Come to Egypt / The sun treasure - (2009) :45 (Egypt)

Nothing compares to Egypt.

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