Swedish winters suck. They last forever. And you can't believe it's ever going to change. The minute you see those birds fly south, you know you're screwed.
In an attempt to make it just a little easier, Volkswagen decided to help out. Their
Skiteam edition cars with 4MOTION: that's four wheel drive, a car heater and roof box.
Getting back to the birds: DDB Stockholm paired up with the University in Lund and used GPS to live-track an osprey bird during its winter migration to the southern hemisphere and back.
Fans could follow the bird, read its tweets and of course, learn all about the 4MOTION cars. There was even a prize thrown in for good measure.
Fresh out of Film School, Hanna Maria Heidrich, has just shot her first spot through Gorgeous, this one for Radiotjänst in Sweden. Radiotjänst is Swedens national public broadcaster / public service and much like the commercial free BBC, we pay a fee to watch TV and listen to radio. Or some do, and most people try to dodge that bullet, even if every store that sells any TV or radio device has a duty to report your personal identification number to Radiotjänst like a stasi-snitch if you buy anything.
Draft FCB Zurich decided the best way to celebrate the holidays with BMW was to sing the Christmas song in the world. By showing BMW DTM professional driver Martin Tomczyk driving The Zurich Accapella Group around around a track like a bat out of hell while they sing Jingle Bells.
How does Jingle Bells sound in a car this fast? Awkward!
John Lewis does it again. To illustrate that extra mile we all go to find the perfect gift for the ones we care about, they show how a snowman goes on an epic journey to get his snow-girlfriend what she needs.
Gabrielle Aplin sings "the power of love" and the song is available on iTunes if you fancy it.
Mothership director David Rosenbaum has teamed up with ad agency TBWA\Chiat\Day, Los Angeles on a cinematic two-spot effort for Infiniti. To promote Infiniti’s Winter Sales Event, the festive commercials highlight the Infiniti G Sedan’s ability to handle the most challenging driving conditions — and an average Joe’s winter revenge fantasy. The 30-second spots “Inspired” and “Competitive” also tap the visual effects expertise of Mothership sister company Digital Domain. In “Inspired,” the man rolls a seemingly innocuous snowball down a mountain. As he hops into his Infiniti, the ball picks up speed and girth. The man drives down an icy winding road, deftly dodging the ball -- which, at this point, has grown to twice the size of the vehicle.
Mothership director David Rosenbaum has teamed up with ad agency TBWA\Chiat\Day, Los Angeles on a cinematic two-spot effort for Infiniti. To promote Infiniti’s Winter Sales Event, the festive commercials highlight the Infiniti G Sedan’s ability to handle the most challenging driving conditions — and an average Joe’s winter revenge fantasy. The 30-second spots “Inspired” and “Competitive” also tap the visual effects expertise of Mothership sister company Digital Domain. In “Competitive,” when an average Joe leaves for work, his neighbor’s bratty kids pelt him with snowballs. “See you at work!” says his annoying neighbor. The man uses his impressive snowball-making skills to exert sweet revenge.
Erik Rinsch takes the five lines and spins a dark cold story with robots, Moscow in winter, murder and deception, complete with an action packed motorcycle vs police chase.
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