Ads get gross

Article in Slate about a gross Hyundai ad and old people in ads in general. The article also uses the phrase "ad-land"!

excerpt from the article...

"The spot focuses on a young man and young woman of college or possibly high-school age. They're driving at night, in a Hyundai Sonata. You can hear the sounds of another couple in the back seat, making out. The two kids in the front look plainly uncomfortable, exchanging grossed-out glances and rolling their eyes at how hot and heavy it's getting back there. A high-heeled foot briefly pokes its way into the front seat. Finally the car rolls to a stop in front of a restaurant. The kid who is driving says, "Mom, Dad. We're here." Finally we see the couple in the back—Mom and Dad, who look to be in their 50s, and a little startled to find their heavy-petting session interrupted.

In a word: Ewww! Who wants to think about their parents groping in the back seat? Anybody? Anybody?"

The ad they're talking about can be viewed at Hyundais american site under "showroom" -> "commercials".

Comments (3)

  • Dabitch's picture
    Dabitch

    *chuckle snort* I pity those who grew up in a family where they never saw Dad give Mum a big passionate kiss - or pinch her butt. ;-)

    My parents luuvved each other.

    Jan 21, 2003
  • Dabitch's picture
    Dabitch

    dont sit too close, you'll get cooties.

    Jan 22, 2003

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