Ads imitate cartoons at Cannes - again.

dabitch's picture
Posted by dabitch on 20. July 2004 - 18:37

Remember last year, when a "accidental" spot-on copy of a Far Side Cartoon won the Grand Prix Outdoor? (Or maybe, it was a just copy of a 1998 Peugeot ad....... ?) Course it could be all coincidence as they say - anyway, this year in Cannes another copy-of-a-cartoon won Bronze in the poster category. Oy vey. Cannes is going straight down the toons. ;9

ad for Camp Light Juice By agency age.comunicações, Sao Paulo - bronze winner Cannes festival, 2004. Their homepage.

Does it remind you of anything? To me it looks a lot like a cartoon I have here in an old copy of Bizarro magazine (Bizarro is a Swedish mag of mixed toons, like the far side, Dan Piraro's and whatnot, not to be confused with Dan Piraro's toonsite bizarro). Looks pretty much exactly like it.

Freaky how them coincidences happen, isn't it?

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Submitted by Robblink on 20. July 2004 - 19:08.
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Yeah. That ad looks like it totally lifted the idea from the cartoon. The ads also remind me of this TV commercial:

http://adland.tv/node/110177

Submitted by James_Trickery on 20. July 2004 - 19:45.
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Hacks. Not the toon-lifters as much as the cannes judges.

Submitted by caffeinegoddess on 21. July 2004 - 13:12.
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Yipes. Wonder why they didn't copy the bag with the posters and tape at the woman's feet too. ;)

Submitted by CopyWhore on 21. July 2004 - 13:13.
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You really can't expect much of any festival that puts people like Linda Kaplan Thaler on the jury.

Submitted by adlib on 23. July 2004 - 13:20.
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If I'd know ripping off toons would get you shiny lions I would have put it in practice years ago.

Submitted by dabitch on 23. July 2004 - 13:27.
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Yep - notice that the ad has the poor puppy turned around as well, face out, unlike the (presumably suffocated) puppy in the grim toon. ;) The gag has been sanitized.

Submitted by FrumpyJones on 20. September 2004 - 21:45.
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In the "you-didn't-ask-but-I-mention-it-anyway" department:

The toon shown is NOT a Far Side Cartoon.

Submitted by FrumpyJones on 20. September 2004 - 21:48.
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Scratch that. My mistake that the far side cartoon mentioned was from LAST YEAR..

*sigh*.. I gotta learn to read ALL the words :)

Submitted by James_Trickery on 20. September 2004 - 22:12.
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*laughs*

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