Last last night we recorded another episode of The Beancast, called "just one more point" which you can listen to now. Guests were Rosanna Fiske, @fiskey , CEO of PRSA. Key-note King Joseph Jaffe, @jaffejuice JaffeJuice.com and the fab Ad Contrarian, @adcontrarian a.k.a Bob Hoffman, President, Hoffman-Lewis Advertising. The Show kicked off with a question about The Big TV Case Study and I found myself nodding in agreement for a good 20 minutes. You can't hear that, just picture it. ;P
I mentioned that The 16th of june idea that reinvigorated Tunisia after the revolution is a must watch, we spoke about Bob Parsons elephant killing, we spoke about Google +1 idea, Wal-mart trying to take New York City, and how companies should not fake the green. The "Fiji - every drop is green" example is just one of the many horrors found at The Greenwashing index.
Joseph Jaffe is auctioning away another Keynote for a cause - this time he's donating all his money to Japan earthquake relief.
My topic to watch this week is MIPTV live from Cannes as you can listen in on keynotes on their blog and keep track of the tags #miptv on twitter. There's a session on transmedia storytelling about to begin now, I better find my headphones, stat.
I did the show high off marshmallows and Dr Pepper. Was in dire need of more caffeine as I forgot to mention that we pranked Starbucks, and they pranked us right back for April Fools. Moral of the story: nothing beats coffee.