Is Alex Bogusky the dude that will save your ass?

@judy_pollack just tweeted this photo, seems she's found mysterious Alex Bogusky posters, and @Adage says they've been spotted near their headquarters. The posters have a QR Code, and a sender in the far right that I can't make out. Would be funny if it read betyourasssky, but I doubt it. So what is this for? Any takers?

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.