Alex Bogusky reacts to Plaid becoming Humongo

The agency formerly known as Plaid has been acquired by Source Marketing, and become Humongo details here. So how did the industry react to this news?

Industry leaders Alex Bogusky (Crispin, Porter + Bogusky/MDC Partners), Scott Monty (Ford Motor Company) and someone claiming to be Ashton Kutcher's assistant weigh in on the creation of digital awesome shop, Humongo.

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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