csiny-carboncopy.com is the latest online campaign from 20:20 london contains some of the freakiet personalisation technology ever created. The campaign for Five's CSI:NY puts the viewer into the story and directly in front of a crazed serial killer.

If you click the link it will take you to a page where you can fill in your first name and surname, and your email so that the viral can be sent to you. They aren't allowed to keep your details, which is cool.