Cows painted with ads, become moo-ving billboards.


On the side of a herd of Norweigan cows it reads BULA, an american clothing brand. It may look like an ad agency took a "brandalism" page from Banksy, who's painted both pigs and cows, but the Norweigan cows aren't just hanging around chewing grass like walking works of art in the country, they have been painted to be the stars of an upcoming Bula commercial.

update 2005: More moo-ving billboards

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (5)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    kinda reminds me of the milka-ads with that purple cow... guess the idea is not as new as it might seem, after all.

    Jun 29, 2004
  • James_Trickery's picture

    Didn't they actually paint purple "Milka"-cows in real life as well once?

    Jun 29, 2004
  • Allan1's picture

    In a juxtapositioning of the premise: Giant Cows (constructed) painted as adverts and taken to outdoor events around the country (actually, just the East Coast of the USA).

    Turkey Hill Dairy produces Ice Cream, Yogurt, Ice Teas and other similar products. They are located in Lancaster, PA.

    Here's a picture of the cow:

    (There is at least one more of these cows - but painted like a Holstein).


    Jun 30, 2004
  • Dabitch's picture

    That cow there looks like a bit of Cow parade Cow, I mean, a painted cow statue. The Norweigans (and Banksy) actually painted real cows. Milka the purple chocolate guys did not paint real cows but have purple (post production trick) cows walking around in their adverts.

    Nov 05, 2004

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