Hear Radio Legend Dick Orkin give insight into the future of the radio industry and what advertisers must understand to succeed. Dick first scored national acclaim in the ‘60s and ‘70s with such loony radio serials as “Chickenman,” “The Tooth Fairy,” and “The Masked Minuteman.” The Famous Radio Ranch, Dick’s own freelance production company, is devoted to the creation of “original” humor advertising for national advertisers. Some of his renown comedy radio commercials include clients such as Time Magazine, GMAC, The Gap and many others. Dick is currently a part of a creative/training dream team for Clear Channel Radio to help improve the overall quality and effectiveness of advertiser's commercials.

You can tune in Saturday 8-10 p.m. CET (2-4 p.m. EST) to theadvertisingshow.com for the live webcast. Or check out the commercial free archives