Fish heads. Fish heads. Superhero fish heads.

Apparantly, Kikkoman Soy Sauce has one helluva rabid Nipponese fan.

(continue to shoyu more...)

...a rabid fan with a disturbing condiment-based fantasy life. Any AdGrunt from the ol' Asia Pacific care to translate this Shockwaved soy bomb for us?

"Show me! Show you! Kikkoman! Kikkoman!" Tres Kikkoweird.

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claymore Creative Director, copywriter and ad connoisseur that has been riding the wild surf of advertising in style, panache and grace for two decades.