Fuse use Tammy Faye Baker to show MTV the light

Fuse are at it again. This time, their advertising has not been rejected by the (MTV owned) media company as it was previously, nor are they dusting off Sally Struthers. Instead they dug up another icon from the 1980s - Tammy Faye Baker.

Tammy has seen the light and want you to see it too.

Perhaps this doesn't quite have the same bite as the Sally Struthers "save the music video ad". What do you think?

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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