Another web launch from Three's (we're not a charity but we sure have a conscience) Co.

Just pass this - www.fx4charity - on to your finance director and the next time you need to try and persuade them to sign off business travel (remember the days when you could wangle a shoot in the South of France at the drop of a bikini?) you can say - "Ah but NOW all our foreign exchange can be having a Positive Effect and generating money for good causes."

They will no doubt counter with the spurious argument that the euro exchange rate means it's cheaper to re-create fine film-friendly weather in the turbine hall of Tate Modern (it's been done, remember?) To which the correct response is - have you seen the kind of rates you can get on www.fx4charity.com?

Those with a protectionist tendancy might not want to mention that if you get all your animation done in the far east these days, or print your brochureware in Germany, you can use the fx4charity platform too.

Spotted by myrtle.