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caffeinegoddess I'm a creative director and copywriter with digital, integrated, and traditional expertise. I love sound strategy and great executions.

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  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    For clarification, the Yao shoot cataloged on the blog is not part of our Super Bowl effort.

    Fallon handled the Super Bowl duties, but they were not involved in the Yao spot.

    We'll be posting big game-specific information in the coming days...

    Jan 24, 2007

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