Marketel tells us about an online campaign they created for Air Canada called "The Great Migration" featuring puppet Canadian geese and their attempts to audition for Air Canada commercials.
The campaign included a blog, pictures of weird bird flock formations at flickr, on myspace, on flickr again, on frienster, youtube, linkedin, and even allrecipes.com.
Starting July 12th, the muppets will be auctioned off on eBay with all funds going to the Air Canada Foundation.
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It comes as a surprise to no one here in the Adland offices that the...
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