Hear Patrick Meyer on the Consumer Shift on The Advertising Show

Hear Patrick Meyer, founder and CEO of NOW Inc., share how companies need to re-connect their business model to where the consumer is shifting. Patrick Meyer is a unique hybrid among business leaders. He has been a close adviser to the top CMO’s and CEO's leading the world's top brands like Coke, Sprite, Virgin Mobile, Miller Lite, Jeep/Dodge/Chrysler and others on how "to aggressively drive business growth". Patrick has also been one of the CEO's behind advertising and marketing's leader, WPP – building and running its "growth focused marketing consulting company" - Fusion 5.

Tune in Saturday 8-10 p.m. CET (2-4 p.m. EST) to The Advertising Show for their live webcast. Or check out their commercial free archives.