Here comes Carolina Klüft for Reebok!

The Arnell Group and director Ridley Scott's production company, RSA USA have cooked up a new campaign for Reebok that centers on the vector logo. Swedish heptathlete Carolina Klüft and Russian gymnast Alexei Nemov share the limelight with Allen Iverson, Ray Lewis, Ryan Giggs, faster than light Christine Arron and tennis demi-god Andy Roddick. Even Patrik Kristiansson, pole vault world championship bronze winner and Carolina Klüfts boyfriend makes an appearance in the campaign. If you want a sneak peek of the campaign shot of Carolina that will be used during the Olympic Games in Athens, just read more.

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.