How soft are Cordarounds '007 Jackets?

Copywriters have it rough. There are only so many words in the English dictionary and sometimes it's impossible to find the perfect word to describe a product or service. To describe how soft a jacket's pocket was, this writer just made up his own word. Does it work? Only Women's Rights Groups can say.

Comments (5)

  • Dabitch's picture
    Dabitch

    I was gonna call it cheeky but I didn't want to go there.

    Oct 12, 2007
  • TDD's picture
    TDD

    Pretty close sounding to Vagisil™.

    Oct 13, 2007
  • Jacques Meoff's picture
    Jacques Meoff

    Well, let's be thankful they didn't go with Scro-Soft™.

    Oct 16, 2007
  • Erica Johnson's picture
    Erica Johnson

    Wow. Quite the name there. Has anyone else noticed that the lining of the pocket is red? A bit too real if you ask me...

    Oct 16, 2007

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about the author

Robblink I am a copywriter in New York City, always looking for the best ads