An apropriate stunt for Valentines day - or "how to suprise your agency". Yesterday, Stefano Caputo the advertising and media manager and Maurizio Marchiori head-ad-honcho at Diesel, walked in to a pitch-meeting with Kesselskramer wearing big pullovers and secretive smiles.
"It was just a gimmick" says Stefano Caputo "We had made these simpl shirts the night before with iron-on logo's. During the meeting we had called, we both complained about the heat - and removed our big heavy pullovers revealing the T-shirt stating "Diesel&KesselsKramer"."
Kesselskramer didn't know that this was what the meeting was all about and were quite suprised.
Aaaaaaaw, ain't that a sweet way to woo your new partners on Valentines day?