How to tell someone you love them


An apropriate stunt for Valentines day - or "how to suprise your agency". Yesterday, Stefano Caputo the advertising and media manager and Maurizio Marchiori head-ad-honcho at Diesel, walked in to a pitch-meeting with Kesselskramer wearing big pullovers and secretive smiles.

"It was just a gimmick" says Stefano Caputo "We had made these simpl shirts the night before with iron-on logo's. During the meeting we had called, we both complained about the heat - and removed our big heavy pullovers revealing the T-shirt stating "Diesel&KesselsKramer"."

Kesselskramer didn't know that this was what the meeting was all about and were quite suprised.

Aaaaaaaw, ain't that a sweet way to woo your new partners on Valentines day?

So kyoot.

Comments (3)

  • mochazina's picture

    aaaw! Great story! More like these please.

    Oct 28, 2003

Leave a comment

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.