“If you don’t deserve an award who does?” is a campaign created by la comunidad to raise awareness for the annual One Show’s Call for Entries (Deadline: January 31, 2008. To download a Call for Entries PDF, go to www.oneclub.org).
Made for creatives by creatives, this campaign is a tribute to the sacrifices creatives make in their lives to achieve excellence. The campaign consists of posters, print, videos (wife, bear, frankenstein) and interactive, including "hack man", a video game.
The creative team at la comunidad behind the campaign is Gus Lauria and Philip Bonnery and the creative directors are Jose Molla and Joaquin Molla.