Just the Place You'd Want Company

 
 

Just the Place You'd Want Company

Adland: 

The advertising industry has some pretty odd things out there they choose to focus on, but none has ever been so weird as...the butt.

Starburst has blasted forward with a new campaign ad, and it's one of their oddest yet. We watch a guy going through what is practically a whole day of his life, only we're seeing all this from a very odd angle. We're looking at his bottom.

He rushes from place to place, while we watch his back pocket which seems to contain a candy package of some sort. After watching the guy's whole day, it's discovered that the package is a Starburst. Words flash on the screen and the announcer reads, "They keep your butt company".

Every time I see this commercial, I think to myself, "They're joking, right?" I mean, come on! Why in Hell would I want Starburst, let alone anything else, to keep my bottom company? If you've got a reason for why you'd like Starburst to keep YOUR butt company, don't hesitate to share. I'd really like to hear it.

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