Kodak wants advertising creatives to get noticed

Kodak as created a website to try to intice and educate advertising creatives on the benefits of shooting with their film. It seems one of the ways they are trying to make the information relevant is by talking up the high-defintion angle. The site, Get Noticed, includes three games and an "Agency Soundboard." It also links to a page on the Kodak site where you can read about spots shot on Kodak film, watch a conversation with Rich Carlson on the future of commercials in HDTV, and the like.


about the author

caffeinegoddess I'm a creative director and copywriter with digital, integrated, and traditional expertise. I love sound strategy and great executions.

Comments (1)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Hold on, time out, put down the phone...

    Advertising to advertisers...disturbing thoughts.

    May 07, 2006