A NYTimes article talks about the push to measure effectiveness to determine ROI in traditional media such as outdoor, TV, radio and print.
Looking for letterpress? Design*Sponge Letterpress Guide provides a working guide to some of the best letterpress studios in the country (as well as a few abroad).
Earlier this month, Guinness had a video floating around the web titled "Hands" by Michael Schlingmann. Now at Guinness.com you can create your own "hand" film. There's also behind-the-scenes footage to view.