Mentos wins, Diet Coke still sucks.

Speaking of hamfisted public relations, heard the latest in the Diet Coke+Mentos fountain films? Mentos does the wise thing and announces a "geyser" video contest to ride the wave of the diet coke+mentos fountain phenomenon. Diet Coke has decided to stop sulking and launched "the Coke Show" on their flash only site, which is impossible to link to so I won't. Uploading fountain-videos there seems more like an afterthought though as there are none there now. Score Mentos A++ Diet Coke: F

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.