Metro: "I'm obsessed with advertising"

Yesterday I was on page six in Metro, Sweden - which can also be found here on the web with the headline: "Mom must have dropped me on the head when I was a kid". Sorry mom.

How did you build up the site?.
By being stubborn. When I began (in 1996) I had to get my own server. I don't just write, I run the server, I digitize the commercial films, and I've built the database. I don't add stuff without the creators permission, but since the arrival of youtube and myspace commercials are being thrown around left and right.

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.