Mini super bowl ad - saved by the tail?

 
 
 

Mini super bowl ad - saved by the tail?

The typical adventurous Mini drivers are at it again, this time they have somehow gotten themselves into a bit of a jam, leaning off the edge of a drawbridge in Istanbul about to tip over to the wrong side and into the watery grave below. No worries, toss anything useless out, including the jam-packed wallet, and perhaps the weight distribution will shift enough to lean the car back? Nope. Then, perhaps lowering the tail lift will "improve the downforce" enough to save them? Geeks, put your calculators away and just run with this idea for a minute, will it? Nope. The Mini Roadster has front wheel drive, they're doomed anyway. Ka-pow! Concept fail!

Man I miss working on car ads.

Adland: 

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