Movistar is doing instant messaging branding

 
 

Movistar is doing instant messaging branding

Movistar, the spanish telecommunication company, is sponsoring
the letter "m" in every message typed by spanish MSN messanger users. When they type it, they see the Moviestar "m"-logo instead.

You can see what I mean at www.ninjamarketing.it. (Click on "La schermata")

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Comments

fantastic - now I just want the letters in my word applications to be sold by microsoft to the highest bidder.

.....and everything you type will look like a ransom note. *Moahahaha*!

Ahhh... So that's why I sometimes fell like Bill Gates is holding me hostage...

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