Narrowing the Gap

AKA She Who Svelte It, Dealt It.

Through a underground network of dubious characters and quasi-reliable contacts, adland's sibling site Ad to the Bone has managed to procure a second batch of GAP commercials that never made it to the air, this time from their latest Spring campaign.

While the spots that are currently being broadcast feature Simon and Garfunkel's 59th Street Bridge Song (Feelin' Groovy), there were a few other song choices that allllllmost made it, but not quite - it appears that they were sending out "the wrong message."

Go to the adtothebone gapoutlet and see for yourself what we mean....

..ps - April Fools! ;-)

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (4)

  • Dabitch's picture
    Dabitch

    hawhawhaw!

    a VERY adgeeky april fool indeed. the "out takes" sounded good! :-)

    Apr 01, 2003
  • Dabitch's picture
    Dabitch

    I sense cult-web-viral classic coming on here. The music is great when you look at those waferthin women.

    Apr 02, 2003
  • Dabitch's picture
    Dabitch

    waferthin is the word! a bit much, Gap.

    Apr 02, 2003

Leave a comment