Need help cracking a brief? There's actually an app for that. If you are the type who likes to flick through the usual suspects of solutions such as "sex sells" , "attack the competition" and "the mash up" then you'll love this as it has them all. But wait! There's more! You can also look at ads you've seen before and read gems from people who have better paid jobs than you about how to keep "pushing harder" and "digging deeper".

Lets close with some poetically literal brief cracking and a chuckle, shall we?