Olivetto has been rescued.

For those of you who read the article about the hazards of being an adgrunt, I'm happy to say that Washington Olivetto, president and creative director of Brazil's third-largest advertising agency W/Brasil Publicidade Ltda. was rescued at 10:30 p.m. on Saturday

He was abducted December 11 and has spent 53 days in captivity, but despite his ordeal appeared to be in good health.

News flashed by on CNN earlier tonight about this and an article can be found here.

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.