Oreo celebrates gay pride with rainbow stuffing.

On Oreo cookies official facebook page there's a rainbow cookie, or rather a cookie with rainbow stuffing. I'd totally try this cookie if each color had a slightly different flavor too. It's not like the Absolut Bottle, since this is just a simple photoshop job, but it is on the official facebook page in the USA; where there was quite the homophobic ad banning trend a few years back. This right on the heels of The Salvation Army's media Relations Director saying "Gays should be put to death", or at least he saying that the good book recommends it.

Agency: DraftFCB New York
Client: Oreo
Creative Director: Jill Applebaum
Creative Director: Megan Sheehan
Copywriter: Noel Potts
Art Director: Jared Isle
Art Director: Mike Lubrano
Art Director: Jackie Anzaldi

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (3)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    I think they've taken it down. It's no longer on their facebook page. Must have cause some controversy.

    Jun 26, 2012
  • Dabitch's picture

    Color me unsurprised.

    Jun 26, 2012