The original Mad Man on the Creative Revolution

 
 

The original Mad Man on the Creative Revolution

Famous Art Director George Lois on the legendary Volkswagen ads "Think small" and "Lemon", who really did them and why they were such a breakthrough:

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I'll admit, I haven't made it to any of the other segments of this interview yet (is it just me, or is he really difficult to understand?). So I haven't yet found out who gets credit for what — apparently point of contention, recently covered by Koenig's daughter on This American Life.

AgencySpy also offered some commentary on that piece.

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