Pefect Day team start ad agency "Vinnie".

Adland: 

The 'Perfect day' UK ad team Ian Ducker and Will Farquha are not freelancing anymore - instead they have set up an agency named after their mongrel bull terrier, Vinnie. They've teamed up with Graham Collis, who used to run maverick director Tony Kaye's production company K-Media, to launch the agency.

"We are determined to offer clients a way out of bland campaigns. We see Vinnie as a way that clients can achieve more innovative work beyond traditional advertising media," said Mr Collis.

Watch the four minute version of BBC "Perfect Day" here

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.