Radio with all brand-music, all the time.

Advertising agency Y&R Not Just Film in the Netherlands has launched an internet based radio station called Y&RNJF Radio which airs only music used in commercials for the Dutch market. As their press release reads "Who doesn't know which brand made the song from the Dandy Warhols into a hit?" I'm kinda embarrased to admit that I don't recall... Was it Levis? :9

"The Sound of Advertising" as the stations is nicked goes the whole nine yards with a cliché commercial format, lots of nonsense DJ-talk, annoying jingles and over-the-top commercials for the agency - go here yrnotjustfilm to tune in.

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (1)

  • taO's picture

    Moby will be glad :)

    Jun 12, 2007