RAF pilots land on beach, just to get Magnum ice-cream

Adland: 

Todays punniest headline; "Just chopping out for an ice cream", thanks to ever-punning The Sun. They report that RAF pilots landed a helicopter on a beach just to get some Magnum ice-creams. Somewhere in the Magnum marketing offices, a bunch of suits are high-fiving each other right now.

@Mister_Wang notes it would ave been perfect had it been a Klondyke bar.

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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