The Saatchi brothers are celebrating 40 years in advertising as Saatchi&Saatchi, and 15 years as M&C Saatchi which was founded in a rather dramatic fashion back in 1995. In London on Sept. 9 the two agencies let bygones be bygones and actually came together to throw a huge party to commemorate the event. Bono was there, Margaret Thatcher was there. My invite was clearly lost in the mail. *sulks*.

If you want to brush up on your Saatchi history and spy on the tweets send regarding the 40th party, have a look at www.mcsaatchi-la.com