The Swoosh Is In Your Court

Olympic skier Jeremy Bloom isn't allowed to play college football because he received a skiing endorsement from Nike. The NCAA doesn't like that sort of thing. Well, Bloom saw a big flaw in the NCAA's logic, so he took them to court. And you may or may not be surprised by the ammo he has in his pocket, or rather, on his pocket.

So what do you think? Since US Olympians rely solely on sponsorships to train and compete, do you think he should be denied a chance to play in a completely different sport that's regulated by the NCAA's double standard? Will college athletes now be forced to play naked?

One thing's for certain though - this would make for one helluva Nike commercial.

(story found via

about the author

claymore Creative Director, copywriter and ad connoisseur that has been riding the wild surf of advertising in style, panache and grace for two decades.

Leave a comment