Creativity online reports:
In the end, it was a technicality, not international outcry, that relieved TBWA, Paris of its Bronze Lion.Despite angering the Chinese government with depictions of Olympics-related torture for Amnesty International, Cannes International Advertising Festival organizers and the network, upon reviewing the entry, realized its token media buy occurred after the April 30 deadline.
The campaign can be seen in full here: Amnesty International - After the Olympics
Our previous posts on this campaign:
Amnesty international disavow a Cannes Lions winner - did another scam ad get a Lion? 07/22/2008
TBWA are two-faced, according to Chinese netheads. 07/14/2008







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