about the author

claymore Creative Director, copywriter and ad connoisseur that has been riding the wild surf of advertising in style, panache and grace for two decades.

Comments (4)

  • tlevitz's picture

    And here I got used to referring to my vocation as "plying a godless trade."

    Too bad the networks didn't get the point in time to alter their upcoming line-ups. Have you seen those promos for Comedy Central that oh-so-gently mock the genre? I keep confusing them with the ones running on the Big 3, 5, whatever they are... "there's just one catch, one of them is a millionaire!"

    Suddenly the sun is shining a little brighter and the birds are chirping a little louder...

    May 19, 2003
  • anonymous's picture

    "Advertisers who don't want their products associated with unholy ingestions and authentic idiots."

    But it's okay for good number of advertisers to portray their consumers as idiots. Hmmm.
    Wonder if they are the same advertisers.

    May 23, 2003
  • claymore's picture

    LOL. Good point. At least in the commercials, they can control and direct the idiocy ;-)

    May 23, 2003
  • Dabitch's picture

    I think in the ads, they are revealing their own daily idiocy...

    Jun 11, 2003

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