More on that volkswagen polo "terrorist" advert, dubbed the suicide bomb which might be fitting in more ways than one. Stephen Brook at The Media Guardian has found the director Stuart Fryer who claims the ad cost maybe 400 pounds, not 40 thousand pounds to make, and that it was only intended to be on thir showreel.
"I just wanted it for show reel purposes, not seen by millions of people around the world. I don't want to offend people, I just want to make advertisements. I wanted to show it to the Saatchis and BBHs of this world.
Meanwhile, VW is gearing up to follow through on their worldwide promise, sorry threat, to take legal action against the creators of this ad Lee and Dan.
"We are prepared to pursue the two individuals but need to locate them to ensure the success of our legal claim," the VW company said in a private memo that the MediaGuardian.co.uk got a hold of. In other words, they haven't found Lee and Dan and thus have not done anything yet, but when they do anything other than just talking to the press, we'll let you know.